Aaron Sorkin Teaches Screenwriting

Amanda Gorman Teaches Writing and Performing Poetry

Amy Tan Teaches Fiction, Memory, and Imagination

Billy Collins Teaches Reading and Writing Poetry

Black History, Black Freedom, and Black Love

Bob Iger Teaches Business Strategy and Leadership

Dan Brown Teaches Writing Thrillers

David Baldacci Teaches Mystery and Thriller Writing

David Sedaris Teaches Storytelling and Humor

Doris Kearns Goodwin Teaches U.S. Presidential History and Leadership

James Patterson Teaches Writing

Joy Harjo Teaches Poetic Thinking

Joyce Carol Oates Teaches the Art of the Short Story

Judy Blume Teaches Writing

Ken Burns Teaches Documentary Filmmaking

Malcolm Gladwell Teaches Writing

Margaret Atwood Teaches Creative Writing

Martin Scorsese Teaches Filmmaking

Michael W. Twitty Teaches Tracing Your Roots Through Food

Mira Nair Teaches Independent Filmmaking

N. K. Jemisin Teaches Fantasy and Science Fiction Writing

Redefining Feminism with Gloria Steinem and Noted Co-Instructors

R.L. Stine Teaches Writing for Young Audiences

Roxane Gay Teaches Writing for Social Change

Salman Rushdie Teaches Storytelling and Writing

Shonda Rhimes Teaches Writing for Television

Talking Shop

The Duffer Brothers Teach Developing an Original TV Series

Walter Mosley Teaches Fiction and Storytelling

Will Wright Teaches Game Design and Theory

Getting Started as a Writer

Unblocking Creativity

Writer's Block

Researching Your Poem

Writing Habits

Surviving the Literary Marketplace

Writing Companions

Writer’s Block

The Idea Store

Combating Writer’s Block and Developing Routines

Conclusion

Roxane’s Writing Process

Boost Your Creative Storytelling Skills

Fiction, Race, and Representation

Writing History

Shaping Nonfiction Characters

Meet Your Instructors

Moving Beyond Binaries

Meet Your Instructor

Your Unmistakably Unique Worldview

Researching the Novel

Character Development

Anticipating What Consumers Want

Writer’s Workshop: Common Ground

Incorporate Diverse Historical Insights

Scene Discussion: Barry Lyndon

Developing a Visual Palette

Characters: World Building

The Fundamentals of Game Design

Exploring Player Psychology

Develop a Game Language

Setting and Worldbuilding

Setting as a Character

Elements of Worldbuilding

Writing for Younger Readers - Part 1

Choosing Locations

Research, Part 1

How to Scare Your Readers

Set Scenes in Rich Eras

Discovering Yourself Through Writing

Walter’s Most Important Thing

Writing Process

Introduction

Shonda's Journey

David's Influences

Kevin Smith on Stan Lee

Facing Your Pain

Closing

The Relationship Between Story and Games

How to Develop a TV Series Idea

Finding Ideas - Part 1

Meet Your Instructor: Amy Tan

Research and Observation

Finding the Idea 

Transform Life Into Captivating Fiction

The Writer’s Path

Life as a Writer

Follow the Words

Breaking into the Industry

Passion + Habit

Introduction: The Pleasure Poetry Gives Us

Writing the Poem

A Poet's Journey

Growing as a Writer

Conclusion: Two Groups of People

Finding Your Unique Poetic Voice 

Closing Thoughts

Reading and Studying Writing

Writing for Younger Readers - Part 2

Rejection

Life As A Writer

Moving Forward

Write a Distinct Narrative

Writing

Teaches Creative Writing

Margaret Atwood

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Walter Mosley

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David Baldacci

Teaches Dramatic Writing

David Mamet

David Mamet Teaches Dramatic Writing

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Bob Woodward

Bob Woodward Teaches Investigative Journalism

Teaches Documentary Filmmaking

Ken Burns

Teaches Poetic Thinking

Joy Harjo

Teaches Writing for Television

Shonda Rhimes

Lessons from Influential Black Voices

Teaches Writing

James Patterson

Scripting Your Own Success

Mindy Kaling

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Billy Collins

Teaches the Power of Storytelling

LeVar Burton

Teaches the Power of Storytelling 

LeVar Burton Teaches the Power of Storytelling

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David Sedaris

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Amanda Gorman

Icons and Their Influences

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Aaron Sorkin

Malcolm Gladwell

Teaches the Art of the Short Story

Joyce Carol Oates

Teaches Game Design and Theory

Will Wright

Teaches Purposeful Communication

George Stephanopoulos

George Stephanopoulos Teaches Purposeful Communication

Teach Developing an Original TV Series

The Duffer Brothers

Teaches Storytelling and Writing

Salman Rushdie

Teaches Fantasy and Science Fiction Writing

N. K. Jemisin

Judy Blume

Teaches Fiction, Memory, and Imagination

Amy Tan

Teaches Writing Thrillers

Dan Brown

Teaches Creating Outside the Lines

Issa Rae

Issa Rae Teaches Creating Outside the Lines

Teaches Writing for Young Audiences

R.L. Stine

Michael Lewis

Tell a Great Story

Teaches Writing for Social Change

Roxane Gay

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David Lynch

David Lynch Teaches Creativity and Film

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Achieve More With GenAI

Reframe Your Thinking

Ava DuVernay

Teaches Effective and Authentic Communication

Robin Roberts

Robin Roberts Teaches Effective and Authentic Communication

Exposition is a literary term that refers to the background information the audience needs to know for the world of your story to make sense. (Another definition of exposition is the technique of providing this kind of information in a story or film.) Exposition includes anything from character introductions to set details and dialogue, and is most common at the beginning of the story.

The main purpose of exposition is to illuminate the motivations of a film’s characters, as well as the crucial details and circumstances that define their dramatic situation. Effective exposition adds vital, interesting information to the world of the story so that the audience can comprehend the central dramatic narrative. Exposition can also be used to foreshadow an important event, or justify a character’s skills and decisions. 
There are several ways to use exposition to convey the background of the characters and events in a film. Here are some of the most popular types of exposition.

1. __Dialogue__. A conversation between two or more characters allows for simple and effective exposition in a single scene. 
2. __Narration__. Narration, or voiceover, is a way to <a href='https://masterclass.com/articles/robin-robertss-tips-for-effective-communication' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://masterclass.com/articles/robin-robertss-tips-for-effective-communication","linkCopy":"communicate","category":"automated-link"}' automatic='true'>communicate</a> a character’s true thoughts and desires, or give omniscient insight into a situation. 
3. __Mise-en-scène__. [Mise-en-scène are props and other things that are seen](https://www.masterclass.com/articles/what-is-mise-en-scene-in-film), but not heard, in a scene. These details, while seemingly subtle, can convey a significant amount of information in a short amount of time. 
4. __Text or title cards__. Perhaps the most straightforward method, text or title cards can contain all the relevant information your audience will need to know, before the film even begins. 
5. __Flashback__. There are multiple ways to convey past events in a present narrative, but flashbacks are the most visual as they place your character in context (versus having them simply recount the event, as they might in dialogue or narration). 

To illustrate how effective exposition can enhance a film and captivate an audience, here are five examples of exposition through the years.

1. __“Rear Window” (1954)__: Director Alfred Hitchcock is a master of exposition, and this film is a perfect example. Hitchcock uses a continuous, three-minute shot to introduce the viewer to Jeff’s neighbors via their daily habits, as well as the mise-en-scène of their apartments. This expository scene gives viewers a taste of the voyeurism that is to come, and drops hints about how each character will figure into the story.
2. __“GoodFellas” (1990)__: Martin Scorsese’s critically acclaimed mob movie makes extensive use of voiceover from main character Henry Hill (played by Ray Liotta) to deliver exposition. However, perhaps the best example of exposition in the film is when Henry leads his girlfriend, Karen, through the back entrance of a nightclub. The respect Henry receives from every person he sees, along with exclusivity and security of their route, tell us everything we need to know about what it means to be a gangster.
3. __“Shaun of the Dead” (2004)__: TV news and radio are often used as vehicles to deliver exposition in film. But director Edgar Wright puts a unique spin on the technique in this exposition example: rather than witnessing a continuous news segment, the viewer experiences this information in bits and pieces as bored and distracted main character Shaun flips through TV channels and wanders to a convenience store. The comedy of Shaun’s obliviousness, along with the tension of the scene, make for effective exposition.
4. __“Up” (2009)__: In what is also an excellent example of a [film montage](https://www.masterclass.com/articles/what-is-montage-in-filmmaking-how-to-create-a-memorable-montage), “Up” opens with a series of images that guide us through main character Carl Fredriksen’s relationship with his wife, Ellie. In the span of just a couple of dialogue-free minutes, we experience the joy, love, and loss of the couple’s many years together. This scene is one of the best examples of exposition in recent film history. In fact, film critic Peter Bradshaw called the montage “a masterclass in narrative exposition.”
5. __“I, Tonya” (2017)__: In this example of exposition, main character Tonya Harding (played by Margot Robbie) “<a href='https://masterclass.com/articles/how-breaking-the-fourth-wall-works-in-film-and-tv' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://masterclass.com/articles/how-breaking-the-fourth-wall-works-in-film-and-tv","linkCopy":"breaks the fourth wall","category":"automated-link"}' automatic='true'>breaks the fourth wall</a>” to deliver key information about her life. The technique works, in part, because these scenes also reveal Tonya’s character in interesting ways, highlighting her resentment and stubbornness as well as her grit and determination to succeed as an Olympic figure skater.

You know the world of your story inside out, but now it's time to put it on paper and share it with audiences. If you're struggling with finding a good starting point or balancing how much information to present, try the following tips for effective expository writing.

1. __Show, don’t tell__. Movies are a form of visual storytelling, which is why one of the basic tenets of <a href='https://masterclass.com/articles/tips-for-becoming-a-screenwriter' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://masterclass.com/articles/tips-for-becoming-a-screenwriter","linkCopy":"screenwriting","category":"automated-link"}' automatic='true'>screenwriting</a> is to “show, don’t tell.” This means that you should always “show” things to the audience through action or character behavior as opposed to simply “telling” the audience. If you “show, don’t tell” well, you might not even need an exposition. 
2. __Weave exposition into the rising action__. Good exposition is laid out without impeding the story and is seamlessly embedded within a scene. Move the central dramatic narrative forward at the same time that you lay out exposition. Describe how a bomb works at the same time as the hero is trying to detonate it. Explain how evil a bad guy is as the hero is actively running away from him.
3. __Supplement the visuals__. Use narration or voice-over to add to the action that is taking place on screen. While some visual clues are better left for the audience to decipher, others can benefit from the clarity or context that a narrator can provide with supplemental information.
4. <a href='https://masterclass.com/articles/spike-lees-tips-for-developing-strong-characters' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://masterclass.com/articles/spike-lees-tips-for-developing-strong-characters","linkCopy":"Create characters","category":"automated-link"}' automatic='true'>Create characters</a> who act as a “stand in” for the audience. One way to get through exposition in your screenplay is to have at least one character early on who is a stand-in for the audience; Rashida Jones’s character in *The Social Network*, or Chrisann in *Steve Jobs* for example, because they ask questions of the main character that the audience might have. He or she will help introduce the characters and the world without causing viewers to be bogged down with excessive or conspicuous exposition.
5. __Use arguments to your advantage__. In real life, arguments naturally escalate and romantic partners often bring up past events during fights making it an ideal scene to slip in background information. A fight about household duties between lovers can escalate to the point where the wife brings up her husband’s infidelity from 15 years earlier. This exposition feels natural because we believe that the wife may not be over the past infidelity and would mention it in the heat of the moment.
6. __Be brief—less is more__. Only say as much as you need to for the audience to understand the story. Try writing a monologue for your character, exploring his or her entire background and back story. Then, start chipping away at it. How much of this information is important, and how much is ancillary detail? How much can you show in the mise en scène versus having to say out loud? For example, does the character need to tell us they went to university, or can they throw on a college sweatshirt or stand in front of a framed diploma? 
7. __Give your characters subject-matter expertise__. Let’s say you need to explain how a virus is slowly decimating the entire human race. Instead of having a lay person google the information in a scene, write a dynamic scientist character who has been researching this virus for years, is an expert on the topic, and whose job it is to provide information about the virus to others. For example, you could write a scene where the scientist explains how the virus works to the U.N. or has to go on CNN to explain it to the masses as this feels like an authentic thing that would happen in the world of the story.

Whether you’re an aspiring blockbuster director or have dreams of changing the world with your independent film, navigating the world of scripts and screenplays can be daunting. No one knows this better than [Jodie Foster](https://www.masterclass.com/classes/jodie-foster-teaches-filmmaking). In Jodie Foster’s MasterClass on filmmaking, the two-time Oscar-winner talks about her experience on both sides of the camera and reveals insights into every step of the filmmaking process, from storyboarding to casting and camera coverage.

Want to become a better filmmaker? [The MasterClass Annual Membership](https://www.masterclass.com/) provides exclusive video lessons from master filmmakers, including Jodie Foster, Judd Apatow, Martin Scorcese, David Lynch, Spike Lee, Aaron Sorkin, and more.

From the classic opener “Once upon a time…” to the famous *Star Wars* sequence “In a galaxy far, far away…”, some exposition is necessary in every film. Writing effective exposition, however, is an art form. Learn how to best introduce characters, backstory, and [plot points](https://www.masterclass.com/articles/how-to-write-the-first-plot-point-of-your-story) below.

From the classic opener “Once upon a time…” to the famous *Star Wars* sequence “In a galaxy far, far away…”, some exposition is necessary in every film. Writing effective exposition, however, is an art form. Learn how to best introduce characters, backstory, and [plot points](https://www.masterclass.com/articles/how-to-write-the-first-plot-point-of-your-story) below.


What Is Exposition in Film? How to Write Exposition in 7 Easy Steps

Exposition is a literary term that refers to the background information the audience needs to know for the world of your story to make sense. (Another definition of exposition is the technique of providing this kind of information in a story or film.) Exposition includes anything from character introductions to set details and dialogue, and is most common at the beginning of the story.

What Is Exposition?

The main purpose of exposition is to illuminate the motivations of a film’s characters, as well as the crucial details and circumstances that define their dramatic situation. Effective exposition adds vital, interesting information to the world of the story so that the audience can comprehend the central dramatic narrative. Exposition can also be used to foreshadow an important event, or justify a character’s skills and decisions.

What Is the Purpose of Exposition?

There are several ways to use exposition to convey the background of the characters and events in a film. Here are some of the most popular types of exposition.<ol class="mc-m-4"><li class="mc-my-4"> 1. Dialogue. A conversation between two or more characters allows for simple and effective exposition in a single scene. </li><li class="mc-my-4"> 2. Narration. Narration, or voiceover, is a way to <a href='https://masterclass.com/articles/robin-robertss-tips-for-effective-communication' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://masterclass.com/articles/robin-robertss-tips-for-effective-communication","linkCopy":"communicate","category":"automated-link"}' automatic='true'>communicate</a> a character’s true thoughts and desires, or give omniscient insight into a situation. </li><li class="mc-my-4"> 3. Mise-en-scène. <a href='https://www.masterclass.com/articles/what-is-mise-en-scene-in-film' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://www.masterclass.com/articles/what-is-mise-en-scene-in-film","linkCopy":"Mise-en-scène are props and other things that are seen","category":null}'>Mise-en-scène are props and other things that are seen</a>, but not heard, in a scene. These details, while seemingly subtle, can convey a significant amount of information in a short amount of time. </li><li class="mc-my-4"> 4. Text or title cards. Perhaps the most straightforward method, text or title cards can contain all the relevant information your audience will need to know, before the film even begins. </li><li class="mc-my-4"> 5. Flashback. There are multiple ways to convey past events in a present narrative, but flashbacks are the most visual as they place your character in context (versus having them simply recount the event, as they might in dialogue or narration). </li></ol>

How to Write Exposition With 5 Different Exposition Techniques

To illustrate how effective exposition can enhance a film and captivate an audience, here are five examples of exposition through the years.<ol class="mc-m-4"><li class="mc-my-4"> 1. “Rear Window” (1954): Director Alfred Hitchcock is a master of exposition, and this film is a perfect example. Hitchcock uses a continuous, three-minute shot to introduce the viewer to Jeff’s neighbors via their daily habits, as well as the mise-en-scène of their apartments. This expository scene gives viewers a taste of the voyeurism that is to come, and drops hints about how each character will figure into the story. </li><li class="mc-my-4"> 2. “GoodFellas” (1990): Martin Scorsese’s critically acclaimed mob movie makes extensive use of voiceover from main character Henry Hill (played by Ray Liotta) to deliver exposition. However, perhaps the best example of exposition in the film is when Henry leads his girlfriend, Karen, through the back entrance of a nightclub. The respect Henry receives from every person he sees, along with exclusivity and security of their route, tell us everything we need to know about what it means to be a gangster. </li><li class="mc-my-4"> 3. “Shaun of the Dead” (2004): TV news and radio are often used as vehicles to deliver exposition in film. But director Edgar Wright puts a unique spin on the technique in this exposition example: rather than witnessing a continuous news segment, the viewer experiences this information in bits and pieces as bored and distracted main character Shaun flips through TV channels and wanders to a convenience store. The comedy of Shaun’s obliviousness, along with the tension of the scene, make for effective exposition. </li><li class="mc-my-4"> 4. “Up” (2009): In what is also an excellent example of a <a href='https://www.masterclass.com/articles/what-is-montage-in-filmmaking-how-to-create-a-memorable-montage' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://www.masterclass.com/articles/what-is-montage-in-filmmaking-how-to-create-a-memorable-montage","linkCopy":"film montage","category":null}'>film montage</a>, “Up” opens with a series of images that guide us through main character Carl Fredriksen’s relationship with his wife, Ellie. In the span of just a couple of dialogue-free minutes, we experience the joy, love, and loss of the couple’s many years together. This scene is one of the best examples of exposition in recent film history. In fact, film critic Peter Bradshaw called the montage “a masterclass in narrative exposition.” </li><li class="mc-my-4"> 5. “I, Tonya” (2017): In this example of exposition, main character Tonya Harding (played by Margot Robbie) “<a href='https://masterclass.com/articles/how-breaking-the-fourth-wall-works-in-film-and-tv' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://masterclass.com/articles/how-breaking-the-fourth-wall-works-in-film-and-tv","linkCopy":"breaks the fourth wall","category":"automated-link"}' automatic='true'>breaks the fourth wall</a>” to deliver key information about her life. The technique works, in part, because these scenes also reveal Tonya’s character in interesting ways, highlighting her resentment and stubbornness as well as her grit and determination to succeed as an Olympic figure skater. </li></ol>

5 Examples of Exposition in Film

You know the world of your story inside out, but now it&#39;s time to put it on paper and share it with audiences. If you&#39;re struggling with finding a good starting point or balancing how much information to present, try the following tips for effective expository writing.<ol class="mc-m-4"><li class="mc-my-4"> 1. Show, don’t tell. Movies are a form of visual storytelling, which is why one of the basic tenets of <a href='https://masterclass.com/articles/tips-for-becoming-a-screenwriter' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://masterclass.com/articles/tips-for-becoming-a-screenwriter","linkCopy":"screenwriting","category":"automated-link"}' automatic='true'>screenwriting</a> is to “show, don’t tell.” This means that you should always “show” things to the audience through action or character behavior as opposed to simply “telling” the audience. If you “show, don’t tell” well, you might not even need an exposition. </li><li class="mc-my-4"> 2. Weave exposition into the rising action. Good exposition is laid out without impeding the story and is seamlessly embedded within a scene. Move the central dramatic narrative forward at the same time that you lay out exposition. Describe how a bomb works at the same time as the hero is trying to detonate it. Explain how evil a bad guy is as the hero is actively running away from him. </li><li class="mc-my-4"> 3. Supplement the visuals. Use narration or voice-over to add to the action that is taking place on screen. While some visual clues are better left for the audience to decipher, others can benefit from the clarity or context that a narrator can provide with supplemental information. </li><li class="mc-my-4"> 4. <a href='https://masterclass.com/articles/spike-lees-tips-for-developing-strong-characters' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://masterclass.com/articles/spike-lees-tips-for-developing-strong-characters","linkCopy":"Create characters","category":"automated-link"}' automatic='true'>Create characters</a> who act as a “stand in” for the audience. One way to get through exposition in your screenplay is to have at least one character early on who is a stand-in for the audience; Rashida Jones’s character in The Social Network, or Chrisann in Steve Jobs for example, because they ask questions of the main character that the audience might have. He or she will help introduce the characters and the world without causing viewers to be bogged down with excessive or conspicuous exposition. </li><li class="mc-my-4"> 5. Use arguments to your advantage. In real life, arguments naturally escalate and romantic partners often bring up past events during fights making it an ideal scene to slip in background information. A fight about household duties between lovers can escalate to the point where the wife brings up her husband’s infidelity from 15 years earlier. This exposition feels natural because we believe that the wife may not be over the past infidelity and would mention it in the heat of the moment. </li><li class="mc-my-4"> 6. Be brief—less is more. Only say as much as you need to for the audience to understand the story. Try writing a monologue for your character, exploring his or her entire background and back story. Then, start chipping away at it. How much of this information is important, and how much is ancillary detail? How much can you show in the mise en scène versus having to say out loud? For example, does the character need to tell us they went to university, or can they throw on a college sweatshirt or stand in front of a framed diploma? </li><li class="mc-my-4"> 7. Give your characters subject-matter expertise. Let’s say you need to explain how a virus is slowly decimating the entire human race. Instead of having a lay person google the information in a scene, write a dynamic scientist character who has been researching this virus for years, is an expert on the topic, and whose job it is to provide information about the virus to others. For example, you could write a scene where the scientist explains how the virus works to the U.N. or has to go on CNN to explain it to the masses as this feels like an authentic thing that would happen in the world of the story. </li></ol>

Step-by-Step Guide: How to Write Exposition With 7 Tips

Whether you’re an aspiring blockbuster director or have dreams of changing the world with your independent film, navigating the world of scripts and screenplays can be daunting. No one knows this better than <a href='https://www.masterclass.com/classes/jodie-foster-teaches-filmmaking' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://www.masterclass.com/classes/jodie-foster-teaches-filmmaking","linkCopy":"Jodie Foster","category":null}'>Jodie Foster</a>. In Jodie Foster’s MasterClass on filmmaking, the two-time Oscar-winner talks about her experience on both sides of the camera and reveals insights into every step of the filmmaking process, from storyboarding to casting and camera coverage.Want to become a better filmmaker? <a href='https://www.masterclass.com/' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://www.masterclass.com/","linkCopy":"The MasterClass Annual Membership","category":null}'>The MasterClass Annual Membership</a> provides exclusive video lessons from master filmmakers, including Jodie Foster, Judd Apatow, Martin Scorcese, David Lynch, Spike Lee, Aaron Sorkin, and more.

Want to Become a Better Filmmaker?

From the classic opener “Once upon a time…” to the famous Star Wars sequence “In a galaxy far, far away…”, some exposition is necessary in every film. Writing effective exposition, however, is an art form. Learn how to best introduce characters, backstory, and <a href='https://www.masterclass.com/articles/how-to-write-the-first-plot-point-of-your-story' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://www.masterclass.com/articles/how-to-write-the-first-plot-point-of-your-story","linkCopy":"plot points","category":null}'>plot points</a> below.

From the classic opener “Once upon a time…” to the famous Star Wars sequence “In a galaxy far, far away…”, some exposition is necessary in every film. Writing effective exposition, however, is an art form. Learn how to best introduce characters, backstory, and plot points (https://www.masterclass.com/articles/how-to-write-the-first-plot-point-of-your-story) below.


The introductory sentence to an exposition on a typewriter.

what-is-exposition-film

Having a presence on social media is a critical part of building a digital marketing strategy to promote your author brand. Here are some reasons writers should consider developing a social media strategy: 

1. __You can build an enthusiastic fan base__. Authors with an established readership can use social media to connect with their fans. Using your social media presence to give readers a glimpse of your personal life or [writing process](https://www.masterclass.com/articles/how-to-develop-a-productive-writing-process) can make you seem more relatable and pique their interest. 
2. __You can connect with fellow authors__. Connecting with fellow writers can help you build a community of your own, where you can discuss issues, get encouragement, request reviews, and pool resources. You can also learn from other successful authors or seek their advice about ways to link with <a href='https://masterclass.com/articles/how-to-find-a-literary-agent' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://masterclass.com/articles/how-to-find-a-literary-agent","linkCopy":"literary agents","category":"automated-link"}' automatic='true'>literary agents</a> and book publishers. 
3. __You can increase book sales__. Social media marketing can prove a powerful tool when it comes time to sell your next book. With a marketing plan that uses different social platforms, you can generate excitement to get new releases flying off bookshelves.
4. __You can reach new readers__. Social media offers authors the opportunity to widen their audience. Use hashtags, ads, and engaging visual content to leverage social media algorithms and find new readers—an essential aspect of book marketing.
Social media isn’t a monolith; by understanding what different platforms offer, writers can tailor their interactions and find new ways of selling books and engaging with their user base. 

1. __Do a book giveaway__. Giveaways are a useful way to engage with your readers. Offer a limited number of free signed copies to followers who subscribe to your social media channels. You can select winners from those who like your author page, share your posts, tag friends, or even show off their writing skills. 
2. __Encourage feedback__. Social media is all about sharing and creating an online community. Ask your audience to share their opinions on your work. Publishing your readers’ book reviews can generate buzz and foster a sense of belonging among your fans.
3. __Optimize your content__. Do everything you can to make your content as viral and sticky as possible. Using trending hashtags and memes—or engaging with social issues that relate to you or your work—can make you part of the conversation. Use [SEO](https://www.masterclass.com/articles/seo-strategy-guide) (search engine optimization) to stay on top of search engine algorithms. 
4. __Pick the right platform__. Different social media apps serve different functions. You can use an image-centered platform to post a picture of your book cover, a video-focused one to live-stream your [book launch](https://www.masterclass.com/articles/book-launch), write posts on others to talk about your writing process, or even share your working playlist. You can also use social media platforms dedicated to writing book reviews, only for posting pictures of books, and groups dedicated to fans of particular genres, writers, or series. You can run completely different social media marketing campaigns on different social media sites for the same book, essay, or story.
5. __Use social media ads to target demographics__. Organic social media content is a great no-cost option for writers on a budget, but it can take a lot of time. By contrast, you can usually purchase social ads for a nominal fee and tailor them to reach your target audience. You can create a social media ad that allows readers to click through to your [author website](https://www.masterclass.com/articles/author-websites-explained), where they can buy, subscribe, or engage with your content in another way.
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Even best-selling authors need to engage with their audiences. Whether you’re looking to promote a new book, connect with readers, or join a writers’ community, social media is an indispensable tool for writers. A successful platform can give published authors at all levels—whether they’re working with a big publishing house, an indie company, or self-publishing—a way to promote themselves and their work. Here is how to use social media for writers.

Even best-selling authors need to engage with their audiences. Whether you’re looking to promote a new book, connect with readers, or join a writers’ community, social media is an indispensable tool for writers. A successful platform can give published authors at all levels—whether they’re working with a big publishing house, an indie company, or self-publishing—a way to promote themselves and their work. Here is how to use social media for writers.

Social Media for Writers: How Authors Can Use Social Media

Having a presence on social media is a critical part of building a digital marketing strategy to promote your author brand. Here are some reasons writers should consider developing a social media strategy: <ol class="mc-m-4"><li class="mc-my-4"> 1. You can build an enthusiastic fan base. Authors with an established readership can use social media to connect with their fans. Using your social media presence to give readers a glimpse of your personal life or <a href='https://www.masterclass.com/articles/how-to-develop-a-productive-writing-process' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://www.masterclass.com/articles/how-to-develop-a-productive-writing-process","linkCopy":"writing process","category":null}'>writing process</a> can make you seem more relatable and pique their interest. </li><li class="mc-my-4"> 2. You can connect with fellow authors. Connecting with fellow writers can help you build a community of your own, where you can discuss issues, get encouragement, request reviews, and pool resources. You can also learn from other successful authors or seek their advice about ways to link with <a href='https://masterclass.com/articles/how-to-find-a-literary-agent' target='_blank' class='mc-text--link' data-mc-segment-trigger='true' data-mc-segment-event-type='Article Page Click' data-event-obj='{"textTag":"p","href":"https://masterclass.com/articles/how-to-find-a-literary-agent","linkCopy":"literary agents","category":"automated-link"}' automatic='true'>literary agents</a> and book publishers. </li><li class="mc-my-4"> 3. You can increase book sales. Social media marketing can prove a powerful tool when it comes time to sell your next book. With a marketing plan that uses different social platforms, you can generate excitement to get new releases flying off bookshelves. </li><li class="mc-my-4"> 4. You can reach new readers. Social media offers authors the opportunity to widen their audience. Use hashtags, ads, and engaging visual content to leverage social media algorithms and find new readers—an essential aspect of book marketing. </li></ol>

4 Benefits of Social Media for Authors

Even best-selling authors need to engage with their audiences. Whether you’re looking to promote a new book, connect with readers, or join a writers’ community, social media is an indispensable tool for writers. A successful platform can give published authors at all levels—whether they’re working with a big publishing house, an indie company, or self-publishing—a way to promote themselves and their work. Here is how to use social media for writers.

Even best-selling authors need to engage with their audiences. Whether you’re looking to promote a new book, connect with readers, or join a writers’ community, social media is an indispensable tool for writers. A successful platform can give published authors at all levels—whether they’re working with a big publishing house, an indie company, or self-publishing—a way to promote themselves and their work. Here is how to use social media for writers.


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