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Entrepreneurial Mindset

Sara Blakely

Lesson time 16:29 min

To succeed as an entrepreneur, you need to develop the right mindset. Sara teaches you to train your brain to embrace failure, look for hidden lessons in challenging times, visualize and set your intentions, and aim high.

Sara Blakely
Teaches Self-Made Entrepreneurship
Spanx founder Sara Blakely teaches you bootstrapping tactics and her approach to inventing, selling, and marketing products that consumers love.


[MUSIC PLAYING] - Self-doubt is a massive obstacle for entrepreneurs. It's a massive obstacle for everyone, and I really think a big part of this game is how much you can manage your own self-doubt. We all have a choice on how we react to everything that happens to us, every situation, and we can choose to react in a way that propels us forward or that holds us back. But if you continue to practice and hone that ability to talk back to the self-doubt or be able to navigate through it for yourself, you're going to have the first big key component to being an entrepreneur. And an entrepreneur mindset, it's really someone who's willing to take risks, someone who's not afraid to fail, someone who doesn't care too much what other people think about them. That's a hard one. I'm a work in progress on that one my whole life. And, you know, just take time to get to know why you do the things you do, how you do them, when do you get stuck, when do you not get stuck, what do you enjoy, what don't you enjoy. Become your own teacher. [MUSIC PLAYING] When I was 16 years old, I witnessed a very tragic accident of a close friend of mine, and she was run over and killed by a car. And shortly after that my parents separated and ultimately got divorced. And it was a very difficult time in my life. And when my dad left home-- I will never forget it-- he came into my bedroom and he handed me a cassette tape series by Wayne Dyer, and the title was "How to be a No-Limit Person." And he said to me, Sara, I wish that I was your age when I discovered this instead of the age of 40. And then he left. And I'm staring at this cassette tape. I'll never forget. There were pink hearts all over the walls of my wallpaper. And had it been any other time or chapter in my life, I would have thrown it into the bottom of my closet. But because I was in that very dark place, I was willing to listen to it. And I put the cassette tapes in and I started listening to this man talk to me about how you can choose to think, and I started to weep. And the reason why I started to cry is because I had just spent 16 years of my life in school being taught what to think, but nobody had ever taught me how to think. Some of the most important things that I learned from those tapes are not to care what other people think about you. And here's the caveat that I had to learn on my own, that not caring what other people think about you doesn't have to mean you don't care about them. The second thing is that when somebody is reacting towards you, you don't have to own it. So it's like the example of hit the ball back. Somebody hits you a tennis ball and it's really negative, or it's negative energy, or they're in a certain place in their life. You don't have to own it. Hit the ball back. That's when the light bulb went on, and I really started becoming a student of what I call the entrepreneurial mindset. And then that changed the trajectory of my life. And so I always like to say,...

About the Instructor

With little more than an idea and a drive to find her way, Sara Blakely went from selling fax machines door-to-door to becoming the world’s youngest female self-made billionaire in 2012. Now the inventor, entrepreneur, and founder of Spanx teaches you to open doors and close deals. Learn Sara’s customer-first approach and her tactics for prototyping, branding and building awareness, and bootstrapping your way to success.


Students give MasterClass an average rating of 4.7 out of 5 stars.

This has inspired me to go ahead with an idea I have had for the past few years. Great course. Thanks.

I learned a lot from your classes, a real eye opener about entrepreneurship that I can not get from reading a book. Thank you very much!

So genuine, so authentic, so inspiring. Had me crying at the end too!

she is sooooo inspirational and explained every step of the way on how she became who she is and the brand that she made. a very amazing and caring woman that is so inspirational


Nooshin A.

I have watched some of the courses, but this one was awesome and the best. I wish she helps me in my journey. I aim very high, but without any support. I just have universe support. I know I don't give up. Thanks for sharing this video.

A fellow student

Yes SISTER! I have been toting this for years since I had my "awakening" to how I was living like I was all masculine in a feminine body. Cycles, deaths, rebirths - also all feminine principles that allow those "failures" (ie. deaths) to become learning lessons and birth new directions. I am actually on the job hunt right now - and am so interested in working with you at Spanx!

Maureen B.

Loved it! She has amazing insight and takeaways that are relevant for all parts of your life.

Jennifer B.

I enjoyed this lesson, but it was different than the first 2 for me. I have been an avid fan of the late Wayne Dyer for over a decade, so I am in the flow of this. But still, it syncs well with the rest of the lessons. So thanks again Sara xxxx

A fellow student

I love her! I've been taking an entrepreneurship class over the past semester in college and this was a great supplement!

A fellow student

I watched this video at just the right time. I spent today visualizing my business over the next ten years and saw the people I would speak to and teach about my journey and the principles I would set which involved fairness, openness, customer service and collaboration. It's good to listen to people who do business with heart.

Lameen A.

Another great lesson. I was very intrigued that she's following the 13 principles for success in the famous Napoleon Hill book "think and grow rich" with respect to visualisation, attracting success and the mastermind group.

Julien L.

LOVED this class from Sara! The entrepreneurial mindset is truly about aligning your brain, heart, and soul with your business/idea/invention and its purpose for you and the world! The story about not being a good test taker was strong too (if she had been a skilled test taker, "Spanx" would most likely not exist), powerful!

Bernadette A.

She mentions connection and energy, and I nod to that, as it speaks to entrepreneurship on higher level. "Every time I have them (ideas), I capture them right then. The more that you write it down and pay attention to them the stronger the gift and the connection will become.." "Naming an idea early give it energy, makes it real.." I also recognize that asking one's self key questions, taking time to reflect and be quiet, is a big part of the process; Turning off the podcasts, and letting our minds wander. Wonderful.

A fellow student

Do not tell anyone your ideas for validation purposes... you will end up explaining it and defending it, instead of pursuing it! POWERFUL!