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The Changing Face of Beauty

Bobbi Brown

Lesson time 7:37 min

While makeup has been around for ages, styles are constantly changing. Bobbi discusses makeup from the 1960s to today. She talks about the origin of Bobbi Brown Cosmetics and how the face of beauty has changed through the “It” girls of the times.

Bobbi Brown
Teaches Makeup and Beauty
Bobbi Brown teaches you the tips, tricks, and techniques for applying simple, natural makeup that makes you feel beautiful in your own skin.
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[00:00:00.00] [THEME MUSIC] [00:00:09.56] BOBBI BROWN: Makeup has been around for a long time. But how we use it, the styles we see, and the ways we think about beauty have changed over time. I want to walk you through a recent history to help you understand how makeup styles have evolved. [00:00:30.46] ARCHIVAL TV NARRATOR: Time to put on a new face. [00:00:32.71] BOBBI BROWN: Whether you're a makeup artist or just a lover of makeup, knowing these references will make your makeup more sophisticated and creative. [00:00:41.58] So the '60s were a really fun, wild decade if you remember-- the light lipstick, the black eyeliner. I don't remember a lot of foundation. I don't even think there was foundation. There was definitely blush, and you know, white nails. [00:00:57.00] But then, going into the '70s, you get Mary Quant who was a British designer. She actually made the makeup you could actually buy to get the look. I also think, in the '70s, it reminds me of Goldie Hawn on "Laugh In," where she would paint the little flowers on her cheek. She also had kind of a '60s makeup. But then also, in the '70s, Cher. How do you not mention Cher, who always did very monochromatic, strong eyes, very tan skin, definitely a role model. [00:01:33.31] But what really, really was a big change were the '80s. The '80s were the most intense bouts of color. The makeup was, I mean, I think downright ugly. There was yellow, and blue, and purple, all applied at the same time on the eyes, not natural makeup. There was contour, crazy amounts of colors not blended. I mean, blushes were not meant to be just sitting on the side of your face. [00:02:05.04] Also, women of color-- black models-- started to really appear, and talked about different skin color. There were even ads in the '80s all of a sudden popping up about different-color skin if you were-- if you were black. A lot of the makeup on the black models back then were not very flattering. I mean, the colors were not right for their skin. And you know, it was pretty much white people's makeup on black skin. So that was something that was due to change. [00:02:37.70] [R&B MUSIC] [00:02:44.34] When I think about makeup in the '90s, it's-- that's when I kind of was doing a lot of Vogue magazine. And I learned a lot about really being a makeup artist. I would do shoots, and I would literally take whatever was on the table to work with the team to get the right-- the right look. I learned a lot from the editor of Vogue, Andrea Robinson, who taught me about how to get the right beige lipstick-- it's not just putting foundation on the mouth-- what color really works, and how lighting works. And the '90s were much more of a nude face, but very heavily applied. It was really popular to overline lips. It was popular to overdefine the eyebrows, to wear false eyelashes. It was glamorous kind of mixed with the natural colors. [00:03:41.26] I was constantly dumping my makeup bag on the floor and reorganizing it. And one ...

Be your own best makeup artist

Bobbi Brown’s philosophy is that makeup should be quick and natural, and it should enhance who you are. A beauty industry icon, Bobbi shares her expertise in step-by-step tutorials, using models with a range of skin tones. You’ll learn how to choose the right foundation, do a smoky eye and a statement lip, and take your look from day to night. But most of all, you’ll learn how to feel confident in your own skin.


Students give MasterClass an average rating of 4.7 out of 5 stars.

Love bobbi brown and how down to earth her advice is. Thanks

I really liked learning all the techniques and advice Bobbi gave. She seems like a cool person as well. I will watch the videos over again.

I love how you made your models look natural, fresh, and beautiful. Now I'm watching TV and looking at women's eyes and how their makeup looks. So much fun! I'm 70 years old. I just wish you had a model who was "older!" We baby boomers need help!

I learned a different way of thinking about make up application and look. Very refreshing.


A fellow student

I enjoyed hearing Bobbi talk about the evolution of makeup and how her philosophy developed. I remember coming back from living overseas in the 90's and seeing a photo of a model with lovely, natural makeup. It spoke to me. I kept passing the BB counter in Nordstrom and finally inquired about it. I guess I have been using Bobbi Brown since that time. The representatives at the counters were a pleasure to work with and to learn from.


I personally did not enjoy.I love exploring different types and styles of makeup. It seamed like she only focused on all natural makeup, which is fine but if you want to be a makeup artist you need to explore different styles.I would like to be tought natural and un-natural "Glam" makeup.

Adrienne S.

Had no idea on how makeup has evolved throughout the years, but love how she identifies different looks trend. Loved learning about how makeup has changed and her story was incredible!

Tosha M.

I enjoyed this lesson. I like her message of enhancing your natural features to help you feel beautiful.

A fellow student

I loved it!! Such an eye opener! We use makeup in attempt to cover up our blemishes and I loved hearing about your story and everything you said made so much sense!! Thank you :)

Rocio T.

Is it me or her make up is too strident - too orange on the face and that blush... sorry but to be an expert I don't really see the expertise...

Mary S.

I am looking forward to hearing Bobbi's perspective on this fascinating subject. I am very open to new ideas and maybe I will progress beyond my makeup routine that is only red lipstick.

Mary D.

I am a 70 year widow of the sudden death of my husband of 45 years. I have been diagnosed with complicated grief and PTSD. For the first two years I lost interest in most everything most especially my appearance. Grief has taken a tole. There are days when I care more than others and I hope this class can help me progress on those better days


I loved it, I would love to see a class about the "Psychology" of Make up. I am a Psychologist (of 30 years) dealing with high profile clients and the conversations about plastic surgery, appearance, aging, self worth are constant. Bobbi's view is so perfectly consistent with tools I use for healing. Permission, personal value, embracing the YOU that you are... I am touched by her spirit and am truly hoping to see this powerful affect of makeup addressed! She is an expert in the psychology aspect, and I am not even sure she is aware of it yet!

Meg N.

I was a student in the 60's, young working in the 70's - then missed the 80's and 90's completely; it was interesting to see and remember how it was, and it was also interesting to see what I missed (some of it made me feel lucky to have missed it!!) I'm looking forward to discovering more as the lessons progress..