Design & Style, Business

The Changing Face of Beauty

Bobbi Brown

Lesson time 7:37 min

While makeup has been around for ages, styles are constantly changing. Bobbi discusses makeup from the 1960s to today. She talks about the origin of Bobbi Brown Cosmetics and how the face of beauty has changed through the “It” girls of the times.

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Topics include: Understand the Decades · The Origin of Bobbi Brown Cosmetics · The Evolving “It” Girl


[00:00:00.00] [THEME MUSIC] [00:00:09.56] BOBBI BROWN: Makeup has been around for a long time. But how we use it, the styles we see, and the ways we think about beauty have changed over time. I want to walk you through a recent history to help you understand how makeup styles have evolved. [00:00:30.46] ARCHIVAL TV NARRATOR: Time to put on a new face. [00:00:32.71] BOBBI BROWN: Whether you're a makeup artist or just a lover of makeup, knowing these references will make your makeup more sophisticated and creative. [00:00:41.58] So the '60s were a really fun, wild decade if you remember-- the light lipstick, the black eyeliner. I don't remember a lot of foundation. I don't even think there was foundation. There was definitely blush, and you know, white nails. [00:00:57.00] But then, going into the '70s, you get Mary Quant who was a British designer. She actually made the makeup you could actually buy to get the look. I also think, in the '70s, it reminds me of Goldie Hawn on "Laugh In," where she would paint the little flowers on her cheek. She also had kind of a '60s makeup. But then also, in the '70s, Cher. How do you not mention Cher, who always did very monochromatic, strong eyes, very tan skin, definitely a role model. [00:01:33.31] But what really, really was a big change were the '80s. The '80s were the most intense bouts of color. The makeup was, I mean, I think downright ugly. There was yellow, and blue, and purple, all applied at the same time on the eyes, not natural makeup. There was contour, crazy amounts of colors not blended. I mean, blushes were not meant to be just sitting on the side of your face. [00:02:05.04] Also, women of color-- black models-- started to really appear, and talked about different skin color. There were even ads in the '80s all of a sudden popping up about different-color skin if you were-- if you were black. A lot of the makeup on the black models back then were not very flattering. I mean, the colors were not right for their skin. And you know, it was pretty much white people's makeup on black skin. So that was something that was due to change. [00:02:37.70] [R&B MUSIC] [00:02:44.34] When I think about makeup in the '90s, it's-- that's when I kind of was doing a lot of Vogue magazine. And I learned a lot about really being a makeup artist. I would do shoots, and I would literally take whatever was on the table to work with the team to get the right-- the right look. I learned a lot from the editor of Vogue, Andrea Robinson, who taught me about how to get the right beige lipstick-- it's not just putting foundation on the mouth-- what color really works, and how lighting works. And the '90s were much more of a nude face, but very heavily applied. It was really popular to overline lips. It was popular to overdefine the eyebrows, to wear false eyelashes. It was glamorous kind of mixed with the natural colors. [00:03:41.26] I was constantly dumping my makeup bag on the floor and reorganizing it. And one ...

About the Instructor

Bobbi Brown’s philosophy is that makeup should be quick and natural, and it should enhance who you are. A beauty industry icon, Bobbi shares her expertise in step-by-step tutorials, using models with a range of skin tones. You’ll learn how to choose the right foundation, do a smoky eye and a statement lip, and take your look from day to night. But most of all, you’ll learn how to feel confident in your own skin.

Featured Masterclass Instructor

Bobbi Brown

Bobbi Brown teaches you the tips, tricks, and techniques for applying simple, natural makeup that makes you feel beautiful in your own skin.

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