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Arts & Entertainment

Values as a Musician

Reba McEntire

Lesson time 06:51 min

It’s not just what you do—but how you do it. Learn the core values of how Reba conducts her life and business, and how she has managed a graceful 40-year career.

Reba McEntire
Teaches Country Music
Reba teaches her approach to making great country music and navigating the business in 21 video lessons.
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I tell Shelby all the time, I'll always love you. But I want everybody else to like you. So if you're likeable and you're an easy person to work with, people will want to be around you and work with you more. And mean it sincerely. Walk in with a good attitude, smile on your face, not a chip on your shoulder. Presence and attitude goes a long way. I'd much rather work with a person with a great attitude and less talent than the opposite. And another thing that's very important, climbing up the ladder you're going to go down that ladder sometime. And all those people that are going up with you and that you're a smart Alec to or rude, they may be running the company one day. And then you're going to have to answer to them. So just treat people like you want to be treated. And be nice to everybody. And then you don't have to worry about, well, was I nice to him? Or was I nice to her? Be honest and truthful and nice to everybody. And then you've got all the bases covered. [MUSIC PLAYING] One piece of advice I'd really want to give to you about gossip, be careful what you say about other people. And I'd say that's my worst fault is gossiping. If you can just remember-- and I try this real hard, and I'm failing at it miserably but I try so hard-- is, when you're starting to talk about a person don't say anything about them that you wouldn't say if they were sitting right here because if you're talking about somebody to somebody who's listening, they just can't wait to say what you said to somebody else. And it's probably the person you were talking about. So my best advice to you starting out in this business, watch what you say and who you say it to. [MUSIC PLAYING] When people have integrity, they have longevity. They have a history of being dependable, reliable, successful. And they're usually people that you like to be around. I know a lot of people like that. I opened shows for them. I have toured with them. And that's the folks you like to be around. Integrity is very important. People see you on and offstage. They see you in the recording studio. And you carry an integrity with you-- how you conduct yourself, how you talk to people, how you conduct yourself at a restaurant. Are you polite to the waitstaff? Do you look them in the eye when you order or when you ask for another glass of iced tea, which I absolutely love? Being honest, showing up on time, being prepared, and when you tell somebody you're going to do it you do it-- people remember that. And a guy sitting over there on the sideline watching you perform, who knows? He might be the head of a company that's going to book you on the best private show you've ever gotten to work with or put you on the show with a huge headliner. Say what you mean, and do what you say when you make a commitment. All those things go with you for the rest of y...

For Love of Country

You know her songs. Her Oklahoma charm. Now learn directly from Reba in her first-ever online class. Join her as she records a never-before-heard song, creates a new acoustic version of Fancy, breaks down her hits, and delivers emotional performances on the stage of the Grand Ole Opry. This is more than a music class. This is Reba's life, business, and country music MasterClass.


Students give MasterClass an average rating of 4.7 out of 5 stars.

I love this class! It has helped me so much since I'm a total newbie to songwriting!! Thank you!

This class really spoke to me, as a country singer/songwriter myself. Reba's been through it all for 40 years and has some great advice.

One of the scariest things, is taking the next step when you know you need to. Performing is a scary thing. I learned so much more than I thought I would. I APPRECIATE you REBA!

I learned a lot, actually. Reba is such a wonderful person and I'm very blessed that I was able to watch this masterclass.


Joe C.

These are great life values. I'm a retired project manager now a luthier, and all you've said I feel applies to whatever you may do or be in life. Another thought on integrity - how you behave when no one is watching. Thanks for this lesson.

Sem V.

Too many open doors as we say in Dutch don't know if it's also a saying in English. The "perfect" answers, playing it safe. Too much nice and middle of the road. But if she's really like that, more power to her!


And about the gossip section, beautifully said. Gossip kills the spirit and the soul. It is jealousy and it is hatred. I hate gossip, I hate that it happens. I am guilty of it, but now as I am older I am more aware of it and keep silent most of the time. We all do it or have done it, unfortunately...


Character, Integrity and confidence= success in business. Being Likable is important in all careers. If you are not of good cheer, you will fail no matter what you do. I live that Reba thanks our Lord for all the blessings each day, it's exactly how I do it. It's the only way to peace, love, and success the right way. Reba, I love that you shared all you did. It is life's lesson indeed.


Do unto others as you would have them do unto you is what I try to live up to.

Bill M.

These are as much life lessons as music business concepts. What do you think?

Donna G.

We are wired for twenty-four hours. That's really good advice and something I will try to remember.

Jonathan S.

When I hear other people gossip, I find myself wondering, "What do they say about me when I'm not around?" Now turn that back on yourself if you're gossiping. Anyone you gossip to had a little bit of doubt about what you might say about them. Do you want them to worry about you that way? You can't build trust with people unless you're trustworthy. Be worthy of their trust.


I truly believe that Reba's values are part of the reason she has had a long successful career.

A fellow student

Gary Thomas Washougal WA Avoid Gossip.. thank you Reba. Years ago a date told me how she handled gossip. When it started she would say I'm sorry you feel that way; so and so says the nicest things about you" Integrity: When you tell someone you're going to do do it! Thanks again. Treat success with grace... You got me there! I was a short term missionary, (four years). looking back there were times I thought I was hot stuff. Reba, you were the perfect coach; and I try to start the day with thanks and praise.