Business

How to Start a Fashion Brand: Anna Wintour’s Tips for Starting a Brand

Written by the MasterClass staff

Last updated: Sep 13, 2021 • 6 min read

“Try something that is the most extreme, that is the most creative, because when you’re doing that, you get to the true heart of who you are.” - Anna Wintour

As the editor-in-chief of Vogue and artistic director of Condé Nast, Anna Wintour knows a thing or two about the fashion business. Industry executives, established designers, and fashion entrepreneurs look to her for what’s trending. She has an eye for talent and encourages designers starting their own clothing line to have a strong point of view.