What Is a Brick-and-Mortar Store? 6 Types of B&M Businesses

Written by the MasterClass staff

Last updated: Feb 25, 2022 • 9 min read

Brick-and-mortar stores refer to businesses that have a physical building to sell their goods, rather than relying solely on the internet. Many businesses have a mix of brick-and-mortar storefronts and online storefronts in order to diversify their client base and serve their customers better.