Business, Politics & Society


Howard Schultz

Lesson time 02:40 min

Howard gives you parting advice on knowing when is the right time to make the leap and start your business.

Howard Schultz
Business Leadership
Former Starbucks CEO shares lessons from nearly 40 years of leading one of the world’s top brands.
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Build a Business That Lasts

Former Starbucks CEO Howard Schultz rose from a childhood in public housing to leading a company that revolutionized the way the world drinks coffee. With no formal business education, he relied on his values while growing a 13-store chain into a global brand with more than 250,000 employees. In his 90-minute video series, Howard shares what he’s learned about business leadership and being an entrepreneur.


Students give MasterClass an average rating of 4.7 out of 5 stars.

It helped me in a way that i recognized when i was doing wrong, what i had to do better and what needs paying attention. It was a very nice class and person to follow

This Master Class has Help me understand a company better and inspired me to learn more about Business in general.

Very good information. I am a small business owner and struggling to advanced to the next level. I believe this information will help me in my endeavors to grow. Thank you for putting this together!

This course has provided insight into how I can make changes within my organization that will hopefully lead to successful outcomes.


Katharina R.

Thank you Masterclass for this class! I think not to be the only one, though, who would like to have another class concerning business. More perspectives are better than one.

James B.

These were core principles and beliefs that all successful businesses struggle with to impliment. To believe that someone can make 100% perfect decisions in a business is an illusion. I think Howard clearly touched on many of the stories with his company and thus gave me the comfort in knowing that all business will have similar challenges throughout its life and the transformed life of the business. Comfort in the sense that when mistakes and challeges occur, you are not alone. Others have been there and you can succeed in spite of yourself.

Finale C.

As I'm sitting at Starbucks drinking a White Mocha with Raspberry in it... A toast to an insightful class.

Ryan S.

I was hoping he would discuss "here's what the founder is in charge of in the day to day." I am starting my business right now and want to make sure I am not missing anything as I build.


He didn't say anything new! It's more of motivational than it is educational.

caren R.

Was more inspiration than actual hands on lesson. But I know that is difficult because not all businesses will follow the Starbucks journey.


Could have been more insightful but overall some very good advice about general leadership. Thank you

A fellow student

In one way this was interesting, in another way I'm not clear on the goal of this lesson. It's too general of a lesson to actually be implemented, so maybe it was created to inspire. I can't say I learned anything but it had entertainment value.

Louis R.

Interesting that so many people here find this very valuable. I must be missing something. The exposure to Howard's life lessons and finding they resonate with things I already know is certainly interesting and valuable but this doesn't feel like a class to me. Feels more like someone telling stories and there are no real lessons.


Interesting to hear from a leader who has done it. The impact would be enhanced by more "case studies" of challenges and opportunities he encountered along the way and how he addressed each.