Business, Politics & Society


Howard Schultz

Lesson time 02:40 min

Howard gives you parting advice on knowing when is the right time to make the leap and start your business.

Howard Schultz
Business Leadership
Former Starbucks CEO shares lessons from nearly 40 years of leading one of the world’s top brands.
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Build a Business That Lasts

Former Starbucks CEO Howard Schultz rose from a childhood in public housing to leading a company that revolutionized the way the world drinks coffee. With no formal business education, he relied on his values while growing a 13-store chain into a global brand with more than 250,000 employees. In his 90-minute video series, Howard shares what he’s learned about business leadership and being an entrepreneur.


Students give MasterClass an average rating of 4.7 out of 5 stars.

Howard's perspective across the board is as applicable in life as in business, whatever the size, 1 employee or 1,000 employees. Will return to this class again and again for it's practical wisdom.

I was looking for some insights that I could transfer into my own work and business. I believe I certainly found many little gems.

Howard Schultz offers a very practical and actionable Masterclass. I will be taking what he has taught and using it in the office my next day at work.

good insight into enterprisenership. Wish it was longer


Tan H.

I would like to give the 100 out of 10 stars. Very inspired by Mr. Howard Schultz of how he runs the company pretty well and successful. Especially leadership and for young entrepreneurs, pretty useful for startup business, totally loved the lessons. Thank you Mr. Howard and Masterclass team.

A fellow student

Interesting lessons.. I am sure Mr Schultz has a lot more to share based on his leadership.. On another note, wouldn't also mind hearing from other franchises and their success stories.. Cheers..

Mitchell N.

Very impressive; it's awesome to hear from a leader who practices exquisite leadership...and has run a profitable enterprise. His messages are not just for entrepreneurs starting up a new company, but for all leaders.

Olivia R.

This lesson is a great reminder to be present, that empathy is an asset and entitlement a possibly fatal weakness.

A fellow student

I appreciate that profit and humanity can co-exist. Most corporations look at the bottom line and just forget.... no, don't even know who works to make them succeed. All good business models need to look at the human factor unless they are a robotic company.

Meg N.

This last lesson was perhaps the best, outlining what a great leader will do in a crisis. It helped me understand what happened with me with a different employer, where there was no trust in communications. Howard Schultz and his firm have worked for their success, and I wish them every chance at it!

Tushar B.

Thank you Mr. Howard Schultz for having such a candid discussion and sharing your inspiring story! This class is full of great nuggets of business information and life lessons. Howard Schultz puts people right in the center of everything and stresses a lot on having compassion and empathy for your co-workers. Value people and they will not only value your vision but also help you achieve it!

A fellow student

The Master Class from Howard Schults was totally excellent - no doubt. Of course we learned a lot, but the underlining message through the class was heart and soul - which is so missing in business at large today. I am so please that some one is upholding that standard as it is what forms the core of every great business. I trust this will be an excellent example for every young businessperson to understand and follow. BRAVO

Bill W.

This class was very helpful! Thank you Howard for sharing the challenges and adversities in real leadership. Culture is everything to a company.Your class clearly references this as an essential foundation of the behavior of your business.

Nicholas Martin B.

I need face to face interaction to be able to overcome the adversities faced. Other than that we share a lot of the same values and views. Great class!