Values and Profits Are Not Enemies
Lesson time 11:33 min
Howard shares the origin story of Starbucks, and how he built a company where values and profit are not in conflict.
Students give MasterClass an average rating of 4.7 out of 5 stars
Topics include: Investing in Values and Achieving Financial Performance: Expanding Into China
About the Instructor
Former Starbucks CEO Howard Schultz rose from a childhood in public housing to leading a company that revolutionized the way the world drinks coffee. With no formal business education, he relied on his values while growing a 13-store chain into a global brand with more than 250,000 employees. In his 90-minute video series, Howard shares what he’s learned about business leadership and being an entrepreneur.
Featured Masterclass Instructor
Former Starbucks CEO shares lessons from nearly 40 years of leading one of the world’s top brands.Explore the Class